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BONNEVILLE
ENVIRONMENTAL FOUNDATION AND ITS
GREEN POWER PARTNERS RECEIVE NATIONAL RECOGNITION
FOR THEIR MARKETING LEADERSHIP
Sponsored by the EPA, DOE and CRS, Awards Honor Organizations and
People That Significantly Advance Development of the Green Power
Market
Portland, Ore. - The Bonneville Environmental Foundation (BEF) announced
today that the recent Western
Washington Green Power Campaign is being honored with a Green
Power Leadership Award for its success in promoting awareness
of green power in the region and encouraging new customers to enroll
in green power programs offered by their utilities. In addition,
BEF customer and soy products manufacturer Silk® earned its
own Leadership Award for promoting the visibility of renewable power
options through a wide-ranging educational campaign. Rob Harmon,
vice president of renewable energy programs for BEF, is also being
honored for his commitment to the creation, development and growth
of the Green Tag market.
The annual Green Power Leadership Awards ceremony, held in Albany,
New York this year in conjunction with the National Green Power
Marketing Conference, recognizes outstanding commitments and achievements
by individuals, companies and organizations in the green power marketplace.
The awards are sponsored by the U.S. Environmental Protection Agency
(EPA), the U.S. Department of Energy (DOE), and the Center for Resource
Solutions (CRS).
"The exceptional efforts of renewable energy marketers, purchasers
and organizations, such as BEF and its customers, continue to develop
the market for renewable energy and produce results worthy of national
recognition," said Jan Hamrin, Executive Director of CRS. "Their
contributions through innovative marketing and outreach lead to
the green power transactions that stimulate renewable energy generation,
grow the economy, and help clean our air."
Tom Starrs, vice president of marketing and sales for BEF, added:
"We are very proud to be associated with the Western Washington
Green Power Campaign and are delighted to see our partners in the
campaign - Puget Sound Energy,
Snohomish County Public Utility
District and Tacoma
Power, Belo Marketing Solutions
and Batdorf & Bronson Coffee
Roasters (a long-standing BEF customer) - receive national recognition
for such a successful campaign. In addition, seeing an award going
to White Wave, Inc. one
of our biggest and best commercial customers, is very gratifying.
The companys use of its Silk® soy product packaging to
promote renewable energy is the most ambitious and most visible
privately-funded green power campaign in the U.S. and deserves the
recognition it has received. Finally, all of us at BEF are honored
to see our colleague Rob Harmon recognized for his leadership and
innovation in enabling the growth of green power markets. His Green
Power Pioneer Award is well deserved."
About BEF
The Bonneville Environmental Foundation, a non-profit organization,
was established in 1998 to restore watershed ecosystems and further
the development and use of new renewable energy resources. Through
revenues generated from the sales of green power products, BEF funds
projects that restore damaged watersheds and support new renewable
energy projects from solar, wind and biomass. BEF pioneered the
sale of Green Tags in 2000 and has helped establish national standards
for certification and trading. Created by regional environmental
groups and the Bonneville Power Administration, the Foundation operates
collaboratively with but independent of both.
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